Recently, BAIC Penglong, the sole automotive dealership group under Fortune 500 company BAIC Group, has chosen BravoWhale Technology's green energy services for the second consecutive year. The collaboration has expanded significantly from last year, now covering nearly 70 Mercedes-Benz 4S stores under BAIC Penglong, with a strategic goal set to fully adopt GEC (Green Energy Certificate) Chinese green electricity by 2026. BAIC Penglong operates a network of 109 dealership stores across 54 cities in 21 provinces nationwide, representing brands including Mercedes-Benz, Beijing Hyundai, BAIC Motor, and Arcfox, with annual sales exceeding 50 billion yuan.
As the automotive industry rapidly transforms toward electrification and intelligence, international automotive brands are imposing increasingly stringent compliance standards on their dealers. The degree of green energy adoption at dealership stores directly impacts dealer brand authorization qualifications and market competitiveness. As one of Mercedes-Benz China's three major strategic partners, BAIC Penglong's initiative not only responds to the brand's increasingly strict green energy requirements but also establishes a benchmark for green transformation in the industry for large-scale dealership groups with annual sales exceeding 100,000 vehicles.
Following last year's initial collaboration with BravoWhale Technology, BAIC Penglong's stores successfully met the brand's green energy requirements while achieving significant cost savings and operational efficiency improvements. Building on this success, BAIC Penglong has established a longer-term partnership with BravoWhale Technology for the next two years to extend the proven green energy implementation pathway to more store locations.
BravoWhale Technology, with its proprietary green electricity traceability technology, ensures the authenticity and uniqueness of green energy adoption in stores' daily operations, meeting the strict compliance standards of international brands such as Mercedes-Benz. Stores adopting BravoWhale Technology's green energy solution not only obtain green energy certificates that meet rigorous international audit requirements but also achieve cost optimization in actual operations, laying a solid foundation for potential overseas business expansion and higher-level ESG compliance requirements in the future.
As ESG compliance requirements in the automotive industry become increasingly stringent, particularly amid the trend of Chinese automakers expanding overseas, green energy compliance has evolved from an optional consideration to a mandatory requirement. The deepening collaboration between BAIC Penglong and BravoWhale Technology demonstrates the foresight and execution capability of leading dealers in green transformation, while reflecting an emerging industry trend: in an era where ESG has become commercial "hard currency," establishing strategic partnerships with technology-leading service providers has become a key choice for dealers to achieve a quantum leap in green transformation.