In response to sustainability requirements from a French fast fashion giant, a Qingdao-based garment manufacturer in its supply chain has introduced traceable green electricity services through BravoWhale Technology to provide green energy assurance for its two production bases in Cambodia, successfully achieving supply chain carbon reduction targets. The French fast fashion giant generated sales of 2.3 billion euros in 2024 and has established strict sustainability standards for supply chain enterprises, requiring suppliers to achieve product life-cycle sustainability goals by 2035. Traceable green electricity has become a basic requirement for supplier qualification.
The French fast fashion brand operates over 600 stores globally and was among the first to join the U.S. Cotton Trust Protocol in 2023. The brand has formulated a "Vision 2035" sustainability strategy, requiring supply chain partners to strictly implement environmental and social standards across all stages including raw material procurement and production manufacturing, and has committed to achieving product life-cycle sustainability goals by 2035. Facing the brand's stringent green supply chain requirements, the garment manufacturer proactively sought carbon reduction solutions for its overseas factories, ultimately choosing to partner with BravoWhale Technology to address the green energy needs of its two factories in Cambodia through the introduction of traceable green electricity services.
BravoWhale Technology has implemented a cross-border green electricity traceability platform tailored to the special needs of overseas manufacturing bases, using verification technology to ensure that renewable energy at the two Cambodian factories is authentic and traceable. The source, generation process, and carbon reduction effect of every kilowatt-hour of green electricity can be accurately recorded and verified. Green energy experts at BravoWhale Technology point out that the green energy challenges for overseas factories mainly focus on technical standard alignment, data traceability, and compliance certification. BravoWhale's green electricity traceability platform not only meets international brands' requirements for supply chain green energy transparency but also provides manufacturing enterprises with quantifiable carbon reduction data support.
As an important textile and garment production base, Cambodia hosts an increasing number of Chinese manufacturing enterprises establishing factories locally. With global fashion brands continuously raising sustainability requirements for supply chains, green transformation of overseas factories has become a necessary condition for Chinese manufacturing enterprises to maintain customer relationships and expand into international markets. This collaboration not only fulfills the manufacturer's actual green electricity needs but also provides replicable experience for other Chinese enterprises with overseas production bases.